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Ikea UK sales boom

14 Novembre 2017

Gillian Drakeford, Ikea's United Kingdom retail manager, said: "As we celebrate our 30th anniversary this year, we remain committed to the United Kingdom and are proud to have achieved another successful year of growth".

For the year ended 31 August, Ikea's sales in the United Kingdom rose 5.8 per cent to £1.8bn, the sixth consecutive year of sales growth for the firm.

The retailer said its share of the market had increased by 0.5%, bringing it closer to an overall target of 15% market share by 2027.

As we celebrate our 30 anniversary this year, we remain committed to the United Kingdom and are proud to have achieved another successful year of growth. In total, 57.2 million people visited IKEA stores in FY17, resulting in a sales uplift of +5.7 per cent.

"This is testament to the talent of our co-workers and our ambition to inspire customers with the best possible experience".

Gillian Drakeford, country retail manager for Ikea UK and Ireland, said: "Despite a level of economic uncertainty, our brand is even more relevant and we continue our efforts to bring affordable, well-designed home furnishing solutions to the UK".

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Ikea has continued to open new stores, at Reading and Sheffield, with two more planned in Exeter and Greenwich in the coming year.

"As well as opening new stores we are enhancing our existing ones".

"We also rebuilt many of our self-serve areas by creating wider aisles so that it's a safer and more pleasant shopping experience for customers".

"We have expanded our service proposition, providing our customers with more choice and convenience".

Ikea has invested an extra £4m in its workforce over the financial year due to its new intake of employees, and the company's commitment to paying the rate of pay set by the Living Wage Foundation.

Ikea UK sales boom