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Principale » Louisville, Adidas Announce 10-Year, $160 Million Extension

Louisville, Adidas Announce 10-Year, $160 Million Extension

25 Août 2017

The Louisville football team wore some of the more interesting uniform combinations in the sport a year ago.

Louisville athletic director Tom Jurich announced Thursday night that the university and Adidas have agreed to a 10-year, $160 million deal.

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"Louisville has been an important partner of ours for almost 20 years, and we see tremendous value in our new partnership as we continue to shape the future of sports together", King said in the release. The deal will make the Unviersity of Louisville's apparrel deal the #1 adidas school in the nation and #3 overall in all of collegiate athletics.

Mark King, Adidas North America president said the company's new deal with U of L is one of its largest ever investments in American sports. Friday's press conference will begin at 11 a.m.

Louisville, Adidas Announce 10-Year, $160 Million Extension